THJ Photography is based in Cannock, Staffordshire and was set up by a professional photographer who took the decision to move from the retail sector to achieve his creative ambition. THJ aims to capture natural photographs that highlight the customers true personality, including wedding, family and corporate presentations, undertaken in both studio and location environments.

The logo design for the branding was based on a camera lens aperture, combining solid typography and a colour scheme influence of sunset orange and black, as requested by the client. The result evokes the sensation of a vibrant new venture, and was applied across a range of printed material including business cards, letterheads and bespoke templates.